Landing page for an event

CLIENT: Habitat for Humanity Abilene (HFHA)

TARGET AUDIENCE: Local community members, donors, and philanthropists who value social engagement and want to support their local Habitat chapter.

TONE: Philanthropic, Inspirational, Nostalgic, Fun

OBJECTIVE: Create a comprehensive landing page for HFHA’s 2nd Annual Homecoming Gala

MY APPROACH: To demonstrate the impact of supporting affordable housing via HFHA, I included specific examples of how donations are utilized and as well as meaningful quotes from those who have been affected. I maintained a warm and inviting tone with a lighthearted feel while keeping the main focus on raising donations.